Privacy Policy
This Privacy Policy explains how Pixigo AI Lab, a brand of Pixigo Innovation Private Limited ("Pixigo AI Lab", "we", "us" or "our"), collects, uses, shares and protects personal data when you visit pixigoailab.com, contact us, or use our services, including our WhatsApp automation services. It also covers QLEM, another brand of Pixigo Innovation Private Limited, when QLEM uses the same WhatsApp integration for its own customer conversations.
1. Who we are
Pixigo Innovation Private Limited
Registered office: FIRST, B-2, Subhash Nagar Society, Sarthana Jakatnaka, Sarthana, Surat, Gujarat 395006, India
GSTIN: 24AANCP8986C1ZX
Email: pixigoailab@gmail.com
2. Who this policy applies to
- Website visitors: people who browse pixigoailab.com or fill in our contact form.
- Clients: businesses that use our AI and automation services, and their team members.
- End customers: people who send messages to a client business (for example on WhatsApp) where that business uses our services to reply.
3. Our role
When we provide automation services to a client business, that business decides why and how its customers' data is used. We process that data on the client's behalf and on its instructions, only to deliver the service. The client is responsible for telling its customers how their data is used and for getting any required consent. If you are a customer of one of our clients, you can also contact that business directly about your data.
For our own website, contact form and QLEM's own customer conversations, Pixigo Innovation Private Limited decides how the data is used.
4. What data we collect
| Source | Data |
|---|---|
| Contact form and emails | Name, email address, phone number, company name, and the details you share about your project |
| Clients | Business details, account login details, billing information, and settings or content you add to your automations (FAQs, replies, knowledge base) |
| WhatsApp Business Platform (via Meta) | The end customer's WhatsApp profile name and phone number, message content (text, and media such as images, documents or voice notes if sent), message timestamps and delivery status (sent, delivered, read), and the client's WhatsApp Business account and phone number details. Where a client uses the WhatsApp Business app alongside our platform (coexistence), this can include messages the client sends from the app and, if the client chooses to share it during setup, recent chat history. |
| Other connected platforms (if used) | For Instagram automation: the Instagram username, comments and direct messages needed to run the automation the client set up |
| Website usage | Basic technical data such as IP address, browser type, device and pages visited, collected through cookies or similar tools if enabled |
5. How we use data
- To send automatic replies and follow-ups on behalf of the client business
- To save enquiries as leads and show conversation history to the client business
- To pause automation and hand over a conversation when the client replies manually
- To set up, operate, secure and troubleshoot our services
- To respond to your enquiries and provide support
- To send invoices and manage our relationship with clients
- To meet legal, tax and regulatory obligations
We do not sell personal data, and we do not use data from WhatsApp or other Meta platforms for advertising or to build profiles for advertising.
6. Data from Meta platforms
Data we receive through Meta's platforms (WhatsApp, Instagram, Facebook) is used only to provide the services the client has requested, in line with Meta's Platform Terms and Developer Policies. We do not transfer this data to data brokers or ad networks, and we do not use it to make decisions about anyone's eligibility for credit, employment, housing or insurance.
7. Service providers we share data with
We share data only with providers that help us run our services, and only as much as they need:
- Meta Platforms: to send and receive WhatsApp and Instagram messages
- AI model providers: message text is sent to an AI model to generate a reply. We use providers whose terms do not allow them to use API data to train their models.
- Cloud hosting, database and workflow automation providers: to store data and run our automation workflows
- Email and communication tools: to reply to enquiries and send notifications
We may also disclose data if required by law, court order or a government authority, or to protect our rights and the safety of others. If our business is merged or acquired, data may be transferred as part of that transaction under the same protections.
8. International transfers
Some of our service providers store or process data outside India (for example in the United States or the European Union). When this happens, we use reputable providers that apply appropriate security measures.
9. How long we keep data
- Conversation and lead data is kept for as long as the client uses our services, then deleted within 90 days of the client disconnecting or ending the service, unless the client asks for earlier deletion.
- Contact form enquiries are kept for up to 24 months.
- Billing and tax records are kept for as long as Indian law requires.
10. How we protect data
We use access controls, encrypted connections (HTTPS), secure credential storage and limited staff access to protect personal data. No system is completely secure, but we work to protect data and will notify affected clients and authorities of a data breach where the law requires.
11. Your rights
Depending on applicable law, including India's Digital Personal Data Protection Act, 2023, you can:
- Ask what personal data we hold about you
- Ask us to correct or update your data
- Ask us to delete your data
- Withdraw consent where we rely on consent
- Raise a grievance with us
If you are a customer of one of our clients, we may pass your request to that business, because it controls your data. You can also stop receiving messages from a business on WhatsApp at any time by blocking it or replying "STOP".
12. Data deletion instructions
You can ask us to delete the personal data we hold about you at any time. This applies to data we received through our website, our services, and any connected Meta platform, including WhatsApp, Instagram and Facebook.
Option 1: Email us
Send an email to pixigoailab@gmail.com with the subject "Data deletion request" and include:
- Your full name
- The phone number or email address you used (for WhatsApp, the phone number you messaged from)
- The business you interacted with, if you know it
- What you want deleted (all data, or specific messages or details)
Option 2: Remove our app from your Facebook account
If you connected your Facebook or business account to our app:
- Go to Facebook → Settings & privacy → Settings
- Open Apps and websites (or Business integrations)
- Find our app (for example "QLEM CoEx Automations") and click Remove
- Then email us as described in Option 1 so we can delete any data we already hold
Option 3: For client businesses
Clients can disconnect their WhatsApp Business account from our platform at any time, either from their settings or by emailing us. Once it is disconnected, we stop sending and receiving messages for that account and, on request, delete all associated conversation and lead data.
What happens next
- We confirm we received your request within 3 business days.
- We verify your identity to protect your data.
- We permanently delete your data from our systems and our service providers' systems, except where we must keep it by law (for example tax records).
- We email you to confirm once deletion is complete, usually within 7–14 business days.
Messages you sent through WhatsApp may also remain on your phone and on the business's own WhatsApp Business app. We cannot delete those copies.
13. Children
Our services are meant for businesses and are not directed at children under 18. We do not knowingly collect data from children.
14. Cookies
Our website may use cookies or similar tools for basic functionality and analytics. You can block or delete cookies in your browser settings. Blocking them may affect how parts of the site work.
15. Changes to this policy
We may update this Privacy Policy from time to time. The "Last updated" date at the top shows when it last changed. If we make significant changes, we will let clients know.
16. Contact and grievances
For privacy questions, data requests or complaints, contact:
Grievance Officer, Pixigo Innovation Private Limited
FIRST, B-2, Subhash Nagar Society, Sarthana Jakatnaka, Sarthana, Surat, Gujarat 395006, India
Email: pixigoailab@gmail.com
We aim to respond within 7 days and resolve grievances within 30 days.
WhatsApp, Instagram and Facebook are trademarks of Meta Platforms, Inc. Pixigo AI Lab is not affiliated with or endorsed by Meta.